Hy-Vee, Inc. is expanding and re-launching its One Step program, and turning proceeds from everyday products such as paper towels, cleaning products and potatoes into donations to help feed the hungry, grow community gardens, plant trees and build wells.
The One Step program has been offered through individual bottled water, potatoes, cereal and limited paper products since 2011, and has helped Hy-Vee provide more than 365,000 meals through Meals from the Heartland, donate $650,000 in grants to community gardens, plant more than 214,000 trees and finance 39 wells in water-stressed areas.
The One Step goals are:
- Feeding the hungry – Around the world, hundreds of millions of people don’t have enough to eat. We’re partnering with Meals from the Heartland to feed three million children each year with sales from Hy-Vee One Step Cereals.
- Growing gardens – Community gardens help people learn about healthy eating and nutrition by growing their own fruits and vegetables. One Step Russet Potato purchases help finance 10 large-scale community gardens.
- Planting trees – Trees help make every community a happier, healthier place to live. Sales of One Step Paper Products and Seventh Generation Cleaning Supplies contribute to our goal of planting 100,000 trees each year through the Arbor Day Foundation.
- Building wells – One in 10 people worldwide don’t have access to safe drinking water. One Step Water purchases help finance our goal of building 10 wells every year in water-stressed areas.